by Shanelle Newton Clapham | 11 Jul, 2013 | User experience
If you have an online business, there are huge opportunities to go global. It may be a little easier to expand internationally with an online business, but its not easy. When designing a website that champion’s the user’s needs, there are many...
by Shanelle Newton Clapham | 8 Aug, 2012 | User experience
When working with clients to achieve their goals of improving or redeveloping their website, we often have to start with some education around user experience (UX) and the user’s needs. It is very difficult for many organisations to separate themselves from...
by Shanelle Newton Clapham | 15 May, 2012 | User experience
For about 8 years now I have been part of several teams that have built websites (different jobs, different projects) and one thing that I’ve noticed hasn’t changed in the digital world is the need to allow your users to get to their desired destination in...
by Shanelle Newton Clapham | 31 Jan, 2012 | Behavioural Analysis, Digital marketing strategy, User experience
Building a website can be expensive. To do a good job, a business must put aside some time for research and planning to ensure that you’re targeting the right people with the right message to get them to do what you want them to do – namely, act (buy,...