I love Flipboard the iPad magazine – it pulls in all of my RSS feeds and I can read it in a magazine format, much more visually appealing than plain text through an RSS reader but the new Facebook Flipbook is pretty cool too, for advertisers at least.

Basically, you upload your photo’s into an album on your facebook profile and users who view the photos in the right order will get a stop-gap animation style video advertisement. Facebook advertising just got cooler.

So simple, so cool!

Here is an example of VW Amorak using the Facebook Flipbook to tell their story (show their ad) in a new format.

Facebook FlipBook from McCann İstanbul on Vimeo.